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Motor-Roads in Italy Poster, 1933. Framed Vintage Travel Poster

Motor-Roads in Italy Poster, 1933. Framed Vintage Travel Poster

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Motor-Roads in Italy Poster, 1933, published by the ENIT (Italian State Tourist Department). Framed Vintage Travel Poster. Designed by "William Rossi," printed by by Pizzi & Pizio - Milan.

The ENIT (Ente Nazionale Italiano per il Turismo or Italian State Tourist Department now the “Agenzia nazionale del turismo” was a major publisher of posters, brochures, booklets, magazines, advertisements, and postcards promoting travel to Italy. We should be thankful for this because the ENIT promoted numerous artists and graphic designers and published beautiful and well-designed campaigns that have stood the test of time and remain wonderful today. These brochures below are just one amazing example.

There are numerous books on the posters published by the ENIT in the 1920s and the 1930s though less has been written about the brochures and booklets. I have not yet found (though it might well exist) a good history in Italian or English on the artistic direction of the ENIT. Hiring designers was expensive and images created would be used in posters, brochures, and postcards. Because of this, images used on posters would be used in many different types of media.

Make a statement in any room with this framed poster, printed on thick matte paper. The matte black frame that's made from wood from renewable forests adds an extra touch of class.

• Ayous wood .75″ (1.9 cm) thick frame from renewable forests
• Paper thickness: 10.3 mil (0.26 mm)
• Paper weight: 189 g/m²
• Lightweight
• Acrylite front protector
• Hanging hardware included
• Blank product components in the US sourced from Japan and the US
• Blank product components in the EU sourced from Japan and Latvia
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